Betty Madden on the Joys of Japanese Denim

By: Nana Ogburn May 30, 2023 Feature Story Tags: Lee, Aapi, Design

AAPI Heritage Month is a time to reflect on Asian cultural influences on American life. And for us at Kontoor, it's an opportunity to celebrate one of our favorites: Japanese denim.

Betty Madden, Vice President of Global Design for Lee, recently sat down with us to talk about her love for Lee 101—a line inspired by vintage American cowboy aesthetics—but made all the better thanks to Kaikara denim and Japanese craftsmanship.